By clicking “Accept,” you agree to the use of cookies and similar technologies on your device as set forth in our Cookie Policy and our Privacy Policy. Please note that certain cookies are essential for this website to function properly and do not require user consent to be deployed.
The Magic Cup
A Business Parable About a Leader, a Team, and the Power of Putting People and Values First
Contributors
By Howard Behar
Foreword by Jeffrey Brotman
Formats and Prices
Price
$9.99Price
$12.99 CADFormat
Format:
- ebook $9.99 $12.99 CAD
- Audiobook Download (Unabridged)
- Trade Paperback $13.99 $18.49 CAD
This item is a preorder. Your payment method will be charged immediately, and the product is expected to ship on or around March 29, 2016. This date is subject to change due to shipping delays beyond our control.
Also available from:
We all love the fairy tales we grew up on, creating a world in which good always wins over evil, where those whose hearts are true and who do the right thing come out on top. But, grown-up competition for success is rough, even cutthroat, and we’ve often heard that nice guys finish last.
Not according to Howard Behar, whose career as one of the three leaders who built the Starbucks organization most definitely proves that nice guys finish first. In THE MAGIC CUP, Behar spins an engaging corporate tale to teach us exactly how we can do the same thing.
The story revolves around Vince Steadfast, the newly named CEO of imaginary manufacturer Verity Glassworks, which has fallen on difficult times. Vince is hired to help the once iconic company return to its glory days, and he brings with him a parting gift from his mentor and former boss: a stunning crystal coffee cup from Verity’s halcyon days. The cup turns out to be magic – truly – and helps him come to understand and reinvigorate the values that Verity has misplaced along the way.
As Vince and his new team make their way to (and through) many challenges, including the aptly named Worthy Way, Perilous Passage and Arduous Stair, the cup fills with a gold elixir and the universal truths that they learn to embrace – such as Responsibility, Forgiveness and Courage – magically become engraved in the glass.
In the tradition of great parable writers throughout history, Behar quickly involves us in an engrossing fantasy, continually challenging us to compare each situation with our own real-life experiences. The story of THE MAGIC CUP helps each of us discover that only by acting on sound moral principles can we fill our own cups with the personal and professional success and satisfaction we seek.
- On Sale
- Mar 29, 2016
- Page Count
- 144 pages
- Publisher
- Center Street
- ISBN-13
- 9781455538997
You May Also Like
Newsletter Signup
By clicking ‘Sign Up,’ I acknowledge that I have read and agree to Hachette Book Group’s Privacy Policy and Terms of Use
