The Choice Effect

Amalia McGibbon holds a BA in English from Stanford University and a background in public relations. She currently divides her time between London, San Francisco, and Los Angeles. Amalia is the Food Editor for Gentry Magazine, and has been published in The Wave, BizBash Magazine, Café, Diablo, and SF Downtown.

Lara Vogel has a BA in human biology and international public health from Stanford University. She is pursuing her MBA at Oxford University as a Skoll Foundation Scholar for Social Entrepreneurship, and in 2011 will begin her studies at Stanford Medical School. Lara is a marathon runner and the co-founder of Hope Runs, a non-profit organization based in East Africa that has been featured widely in the press for its positive impact on Kenyan children.

Claire A. Williams holds a BA and an MA in anthropology from Stanford University and an MBA from Oxford University as a Skoll Foundation Scholar for Social Entrepreneurship. She works at Twitter. Claire co-founded Hope Runs, a non-profit organization working with AIDS orphans in East Africa. Claire is also a popular personal finance blogger with more than 10,000 daily readers. Claire is currently training to set a Guinness World Record by running seven marathons on seven continents in seven weeks in support of Hope Runs.